Monthly Archives: July 2017




For a Conscious Business Owner – this might be one of the most painful parts in an enrollment conversation. When someone goes into ‘story mode’ where they can’t afford
your program, it hasn’t worked in the past, maybe next year, let me think about it, etc.

Shannon here – and it’s painful because you put SO much heart & soul into your work and then you’re just fed a story of lack & limitation.  So let’s put a stop to it. In fact, you can use this sentence to turn the entire conversation on it’s head. So the next time the conversation heads in the wrong direction, use this sentence to get back in presence, on purpose…and profit.




In an enrollment conversation, it’s crucial to your success as a leader to control it. Meaning – even if they’re speaking, you’re leading it. The reason why too many Conscious Business Owners lose clients- is because they allow the client’s story of limitation to take control of the conversation. Instead – you have to be a STAND for the ultimate transformation, not allowing their weakness to control the conversation.


So as soon as the conversation goes into victim territory, use this empowering phrase:

“Can I interrupt with a question for a second? Just so I really understand your story?”

They’re not going to say no to that.


“I understand that you need [TRANSFORMATION] and because of [EXCUSES] 

you’ve been held back. Right?”


“Well I want you to know that I’m here to stand for your transformation, not for your  limitations on why you can’t have [TRANSFORMATION].”

Now that you have them listening, here’s an easy transition to use:

“Which is why I have a few ideas to help you [TRANSFORM] and finally release [EXCUSES]. Is that something you want to hear about?”


This is a pattern to use to regain control of the conversation so you’re leading with empowerment, not victimhood. HOT, right?

(Check out Becky, who used a strategy like the one you just learned to generate a $12,000 day!)

So let me know in the comments below:


How Will You Use This Script In Your Next Enrollment Conversation So You’re Leading With Truth?



And if you’d like some deeper support with your enrollment conversations, we’re here to help you. Email to get more support.  

(If you’re enrolled in Big Impact University, this is something we’ll cover in our trainings)

In your corner and by your side,

Mark & Shannon

Do you want your EVENTS to be EASY?

Do you want your EVENTS to be EASY?


Mark here with a simple strategy to make your next Meetup or small event WAY
easier. If you’ve even had a few people at your event and wished someone could
play music, take business cards, give out champagne (you never know) or answer
questions for people leaving early – here’s a HOT strategy that’s so simple it’s almost beautiful:

Ask a friend to come and help out.

Having one or two friends at your event to help out with even the smallest detail

can take off a ton of pressure off you. It can not only free you up – but help ensure
everything gets taken care of.

You can ask a friend to make a video on their camera or even their iPhone. Even to shoot small videos that you can use on your Meetup page. You can also ask your friend
to just take photos. These can be used in your Speaker 1 Sheet or even in an email signature. So people SEE you as a Speaker.

Or let’s say that 8 people came to your event and at the end you’re answering personal questions. And there’s a line. Someone wants to leave early, but didn’t get your email or how to schedule a strategy session or how to refer one of their friends to you. Your
friend can lend you a helping hand.  

And if you’re thinking that it’ll be too much, or they’re too busy – then just answer this. If a good friend of yours asked YOU to help out – what would you say? You’d absolutely make time and say an enthusiastic YES!

What else do you need support with when it comes to events?  Well, please let us know in the comments below:


What Else Would You Like To Know About ROCKING Your Events?


I’ll personally watch your comments and we’ll write a few more blog posts based on your comments and questions.  Let us know how else we can support you!  

In your corner and by your side,

Mark & Shannon